Reading Time: 3 minutes Ever heard of the saying “first impressions matter?” This notion of first impressions is not just ascribed to relationships between human beings, but between brands and consumers. Here's how to identify your brand personality.
Reading Time: 3 minutes Nigeria ranks 6 of top internet users in the world; 27.00 million plus are social media users; do you still wonder the power of social media and the lessons from Nigeria? What it means for your brand...
De Critic Team
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