Critique on Brands Archives

Lessons from 2020’s Black Friday Sales: How to Rise against Poor Sales

Reading Time: 2 minutes Every year, several business owners experience lower sales from every Black Friday sale. The reason for this is that they lack the strategy. Here are lessons to learn from 2020's Black Friday sales.

by Kingsley Ukaulor |

on Oct 25 |

at 07:37

Brand Visibility – Turning Your Business Into a Cash Cow

Reading Time: 4 minutes Brand Visibility – Turning Your Business Into a Cash Cow “Today it’s not about ‘get the traffic’ — […]

by Anastacia O Azuma |

on Oct 17 |

at 12:35

The Power of Social Media: Lessons from Nigerian Youths

Reading Time: 3 minutes Nigeria ranks 6 of top internet users in the world; 27.00 million plus are social media users; do you still wonder the power of social media and the lessons from Nigeria? What it means for your brand...

by Emmanuella Ogbonna |

on Oct 16 |

at 10:48

Pay attention to your social media now, you may be losing Leads

Reading Time: 2 minutes From COVID19 to #ENDSARS, social media in Nigeria has never been more active. But what are you doing on your social media page? You may be losing leads. Here is how not to...

by Tobe E. Nosike |

on Oct 13 |

at 13:49

Has SARS Really Ended?

Reading Time: 3 minutes Has SARS Really Ended? Tiwa Savage’s ‘Koroba’ was forte inside the car as I returned from work. The […]

by Emmanuel Okonkwo |

on Sep 29 |

at 17:32

Do I need a copywriter for my company?

Reading Time: 23 minutes Why do I have fewer sales despite huge traffic on my landing page? Why do I have less traffic? Do I need a copywriter?

De Critic Team

Emmanuel Okonkwo

Partner

Emmanuel Okonkwo is a professional content/creative/copywriter; a critic and a lawyer. He is a published writer internationally and locally; the founder and editor of De Critic. He holds a bachelor degree in Philosophy & Communications; a diploma degree in Copywriting & Marketing; and others. Crazy right? He has written for some of the world best marketing agencies, influencers, blogs and magazines. He is unique, rational, fun, radical and balanced.

Chinenye Chukwudebelu

Partner

Chinenye Chukwudebelu is a professional copywriter/content writer that enjoys writing about brand's products/services and lifestyles. She is also an investment banker and a data analysis enthusiast. She has a great voice and she is shy.

Tobe Nosike

Partner

Nosike, Emmanuel Tobe is a professional compere, a creative writer and a brand/media manager. He is also an IT expert and accountant. He loves creative writings and lifestyle. Tobe is playful yet gentle and stubborn.

Nicoline Kriek

Partner

Nicoine Kriek is a distinguished marketer, who studied advertising at the AAA School of Ads, where she graduated with distinctions and awards. She is currently doing law, and she is a business guru. Nicoline is a funny and crazy one, the room is never boring with her on board.

Chiamaka Ezeonwuka

Partner

Chiamaka Ezeonwuka (Dinma Caruso) is a professional digital marketer and blogger. She has an extensive experience in marketing and digital marketing. She is good with people. Chiamaka is a disciplinarian as well as a fun lady. She is blunt, daring, considerate and a goal-getter.