Reading Time: 5 minutes On a tollgate of death and taxes lives were wasted, dreams shattered... and a dreadful brand message passed to the future generations - we do not care
Reading Time: 3 minutes Ever heard of the saying “first impressions matter?” This notion of first impressions is not just ascribed to relationships between human beings, but between brands and consumers. Here's how to identify your brand personality.
Reading Time: 2 minutes Every year, several business owners experience lower sales from every Black Friday sale. The reason for this is that they lack the strategy. Here are lessons to learn from 2020's Black Friday sales.